You Love Animals Right? Your Brain IS Different from Those Who Don’t

Is the human race divided into two tribes, those who love animals and those who don’t? Yes, it seems so. But what makes us this way? If only we could open a window into the human brain and see what is going on in there, what it is that makes one ‘tribe’ so different from the other.

Oh, hang on – we can. Exactly what was revealed when neuroscientist Massimo Filippi and his team did just that, opened that window, we will come to very shortly.

We’ve already seen in his fascinating book The Animals Among Us, John Bradshaw delving deep into the past to unravel the threads of our relationship with domesticated animals. He uncovers an evolutionary forking of the path – one group of humanity opting to settle, begin domesticating and living with animals, while the other remained hunting, marauding nomads.

Through the generations, passing those tameness genes down, the domesticated cats and dogs, cattle and sheep gradually got tamer. And at the same time the humans who lived with animals passed down their own evolving animal-loving genes to their descendants.

Meanwhile, the nomads found themselves an easy living without the trouble of making animals a part of their daily lives, by raiding the others’ settlements and stealing theirs. Animal-lover of animal-unlover, whichever group we fall into, that is very likely how we came to be. With apologies to John Bradshaw for squeezing what takes a book to explain into an ever-so-slightly oversimplified couple of paragraphs!

Now back to Massimo & co and their window into the brain

Their project set out to measure and compare the levels of empathy towards other humans and towards nonhuman animals in 3 different groups: omnivores, ethical vegetarians, and ethical vegans. By ethical we mean those who are veg*n for the animals rather than say, simply for their own health.

All the participants were first given an ‘Empathy Quotient’ survey to complete. Social cognitive neuroscientist Claus Lamm’s definition of empathy might be useful at this point:

“When we are confronted with another person [human or nonhuman] – say, someone in pain – our brains respond not just by observing, but by copying the experience. Empathy results in emotion sharing. I don’t just know what you are feeling, I create an emotion in myself.

Next, using fMRI (functional magnetic resonance imaging) they showed the different groups images of human suffering and animal suffering, and monitored their brain activity to establish exactly what was happening inside these people’s heads.

The results of the fMRI:

  • The veggies and vegans showed more activity in empathy-related areas of the brain to images of both human and nonhuman suffering than the omnis
  • The veggies and vegans responded more strongly to the animal suffering than the human suffering
  • The vegans responded more strongly than the veggies to animal suffering
  • The veggies reacted more strongly than the vegans to human suffering
  • The omnis reacted more to the human suffering than the animal suffering
  • Both vegans and veggies showed reduced activity in the amygdala, which means that they were trying hard to control their emotions. Especially the vegans

All of which corresponded with the results from that preliminary EQ survey.

The study does leave some questions unanswered. For example, wouldn’t it be important to know which nonhuman animals appeared in the images? Were they dogs, cats, rats or hens? If they weren’t companion animals, might not cognitive dissonance have come into play for the omnis? After all, veg*ns don’t hold exclusive rights on loving animals, do they?


Cognitive dissonance – a brief excursion into the secret that enables our crazy species to both love animals and eat them. This is how it works:

In our Western culture we are socially conditioned to see animals as falling into specific groups defined entirely by how we humans relate to them, and how useful they are to us. We absorb this way of thinking completely unconsciously from our mother’s knee, and everything we encounter throughout our childhood, books, movies, games, toys, advertising, reinforces the construct.

So we have:

Wild Animals with whom we have little contact

Utility Animals who ‘work’ for us – horses, donkeys, farm and police dogs and so on

Food Animals – cows, pigs, sheep, hens

Animals for entertainment – racehorses, greyhounds, circus animals, animals in zoos and aquaria

Animals for ‘education’ – animals in labs, zoos and aquaria, in schools and universities

Companion Animals – pet dogs, cats, hamsters, budgies etc

And let us not forget

Vermin – this category can be made to emcompass any species from buzzards to badgers that humans discover reasons for finding ‘a nuisance’

What makes veg*ns different, is that they have broken down and demolished this construct. To them it matters not whether it is a woodlouse or a wolf, a chicken or a cheetah. A life is a life, and each and every one matters and has a right to live free from harm and exploitation. But might it not make a difference which animals’ pics were shown to the omnivorous participants? As they remain captive to that social conditioning which compels them to allot a category to different animals, some animals might matter to them more than others.


That aside, it’s no surprise that omnis responded more to human suffering than animal, or that for the veg*ns it was the reverse. The interesting finding was that the veg*ns were more responsive to suffering overall than the omnis. Yet most veg*ns including me, started life omnivorous.

So do the study’s results mean we were born with an innate empathy that turned us into vegans, or did becoming vegan make us more empathetic? Who knows.

If we fail to imagine what animals might be feeling, ” we could do a great deal of harm, and put suffering in the world that doesn’t need to be there”

Philosopher Janet Stemwedel


One thing the findings do, is cast doubt on how effective it is for animal advocates to try ‘converting’ omnivores by showing them images of the misery endured by so many animals at human hands. The response might fall disappointingly short of a ‘road to Damascus’ experience. The research shows that for some, seeing is not necessarily feeling.

But it isn’t only written in the genes. The brain has plasticity – it is capable of being moulded. So let’s take the hopeful view and assume that becoming vegan helped make us more empathetic. And that omnivores may have more of those nomadic raiders’ genes with an animal-disconnect. But they are also profoundly conditioned, as we all are or have been, in their attitudes to nonhuman animals by the prevailing norms of our society.

Do you love animals but still eat them? Here is one eloquent, passionate man who may be able to change your mind. Philip Wollen, tearing down those malignant social norms – so inhumane towards nonhuman animals, and indeed, so disastrously damaging for humankind and the planet itself.

Help to go vegan here

 

Sources

Veg*n Brains & Animal Suffering

Empathy for Animals is all about us

The Conceptual Separation of Food and Animals in Childhood

Related posts

You Love Animals Right? Ever Wondered Why Others Couldn’t Care Less?

The Animal Conspiracy Blown Apart

The Animal Conspiracy Part 2

Kids, Dogs & Bob Marley

Together Forever

Eight Women Changing the World for Animals

Animal Rights Stickers – Yay!

People for the Ethical Treatment of Animals has a brand new emoji app for animal champions everywhere. Senior Advocacy Strategist Michelle Feinberg invites us to download the peta2 sticker app available now from both the App Store and the iMessage-specific App Store. All the stickers are 100% vegan and cruelty-free!

To give you a flavour –

 

Let’s get downloading. This app is going to clock up some serious mileage! Fun with an important – the most important – message…

ANIMALS ARE NOT OURS

TO EAT, WEAR, EXPERIMENT ON, USE FOR ENTERTAINMENT, OR ABUSE IN ANY OTHER WAY


Related posts

Are You Really Helping the Planet Eating Plant-Based? Yes! & This Awesome App Shows You Just How Much

The App that Wakes You to a Sweet Dawn Chorus Any Time of the Day

For the Sake of the Animals Don’t Give Up – Awesome New Support for Veg*ns

 

 

Are You Really Helping the Planet Eating Plant-Based? Yes! & This Awesome App Shows You Just How Much

Whatever I do, it will never be enough. Is that how you sometimes/often feel, in the face of the gargantuan environmental problems confronting the planet? That you may as well be the tiniest little ant holding up the tiniest little Stop sign before the climate-change juggernaut that just keeps rolling inexorably on to the point of no return, dragging us all along with it?

Well then this is the app for you. This app puts the power right back in our hands. It tells us in real time “the impact of our actions on our health and on the planet” every time we eat without meat. Awesome or what? Created by Chris Darwin, the great-great-grandson of the great naturalist Charles Darwin himself, it’s The Darwin Challenge app.

Wildlife enthusiast Chris was busy setting up nature reserves – his way of trying to fend off the 6th mass extinction. Trouble was, wildlife was not the only thing he was enthusiastic about – he was also an enthusiastic eater of meat. One day he calculated his carbon footprint, and was horrified to realise he himself was part of the problem, not the solution. From then on he went plant-based for the planet, encouraged others to do the same, and developed his amazing app to help us on our way.

This is Chris’s own description of the app on iTunes:

The Darwin Challenge App tracks the days you don’t eat meat, and shows you the difference you make. From improvements to your health and wellbeing, to animal welfare, human rights, and the world, you’ll be amazed by the benefits of going meat free, just one or more days a week.
Vegetarian or Vegan? Download the app to see the difference you’re already making, connect with people just like you, and spread the word.

Use the app to set yourself targets and reminders, see the difference you are making, invite family, friends and colleagues to join in, see how other groups are doing and check your collective efforts on the leaderboards

Did I mention it’s FREE?

The app couldn’t arrive on the scene at a better time. We’ve just been served with the second “Warning to Humanity” by more than 15,000 scientists from 184 countries. It’s an update of the first “World Scientists’ Warning to Humanity” exactly 25 years ago. No-one listened in 1992, and things have got so much worse for the planet. If you want the bad news it’s here. This is their list of “measures that would help halt environmental degradation”:

  • Creating more parks and nature reserves
  • Curbing wildlife trade
  • Shifting to plant-based diets
  • Expanding family planning and educational programs for women
  • Massively expanding renewable energy and other green techs

Last week, GRAIN, a non-profit, working with the Institute for Agriculture and Trade Policy and the Heinrich Böll Foundation published a report of the estimated greenhouse emissions produced by meat and dairy. Their finding?

‘In stark terms the study warns that if unchecked, the world’s top meat and dairy producers’ greenhouse emissions “could lead us to a point of no return.”‘

So let’s get using Chris’s amazing app – download here and share with friends, family, colleagues, neighbours, everyone you know. Don’t forget, it’s FOC!

climate-change-1908381_960_720.png

“Soon, meatless diet may no longer be a matter of choice, but a necessity for humanity’s survival”


Get the #EatForThePlanet podcasts here

5 Easy Steps to Wean off Meat here

Go vegan here


Sources

This Awesome App Shows You How Much Good You’re Doing by Eating Plant-Based | One Green Planet

The Human Impact on the Biosphere

Meat & Dairy Greenhouse Emissions ‘Could Lead Us to a Point of No Return”

Humanity gets its second warning: We’re crippling the planet

Related posts

When Everyone is Telling You Meat is the Bad Guy Revisited

Don’t Care About Animals? Meat & Dairy Are Poisoning Your Land Air & Water

Another Nation Trims Meat From Diet Advice

If everyone on Earth ate a Western diet, we would need two Planet Earths to feed us. We’ve only got one and she’s dying

The Living Planet Report: Our Dinner Plates are Destroying Life on Earth

Are Meat & Dairy Really Bad for the Planet?

The App that Wakes You to a Sweet Dawn Chorus Any Time of the Day

 

 

 

 

 

How Our Mortal Remains Could Save Every Endangered Species on the Planet – But Wildlife Can’t Wait

Don’t panic. No-one is suggesting when we die our bodies should be scooped up and fed to hungry polar bears. Nothing quite that ghoulish. Though come to think of it, it’s not actually such a bad idea. I’d happily donate mine, if mama bear and her cubs could find enough meat on my skinny bones. But we’ll come to the what-to-do–with-our-dead-body bit shortly.

First the good news. Last week Professor Chris Thomas told us we should be cool about climate change and every other way humans are messing up the planet. Kick back and go with the flow. It’s just evolution taking its natural course. He also suggested we could be wasting good money trying to save endangered species that with the best will in the world, are headed inexorably for extinction. Well Prof Chris, maybe you should cast your eye over this –

“This paper sends a clear, positive message: Conservation funding works!”

So says John Gittleman, senior author of a new report about the effects on biodiversity of funding put into conservation projects around the world since the 1992 Rio Earth Summit. The results from the global study are in, and it’s looking good:

  • The $14.4 billion spent on conservation 1992-2003 reduced expected declines in global biodiversity by 29%
  • 109 countries signatory to the United Nations Convention on Biological Diversity saw a significantly reduced biodiversity loss
  • 7 countries – Mauritius, Seychelles, Fiji, Samoa, Tonga, Poland and Ukraine saw their biodiversity improve between 1992-2008
  • 7 other countries – Indonesia, Malaysia, Papua New Guinea, China, India, Australia, and Hawaii in the US are the locations where 60% of the world’s loss of biodiversity occurs

That last statistic doesn’t sound like good news, but it sort of is. If there are only 7 countries where most biodiversity loss is concentrated, then a little money in the right places goes a long way. Or, as Prof Gittleman puts it, “The good news is that a lot of biodiversity would be protected for relatively little cost by investments in countries with high numbers of species.”

“From this study, we know approximately how much a conservation dollar buys and where in the world it is best spent.” 

Now, the study’s method of data analysis will provide policy-makers in every country of the world a fantastic new tool for setting accurate conservation budgets. And that in turn will help them achieve internationally-agreed conservation goals.

Study’, ‘findings’, ‘statistics’, ‘report’ – those words have a pretty dull and clunky sound to them. But in fact, it would be hard to overplay the importance of this research work – it’s a godsend for the entire international community in our attempts “to balance human development with maintaining biodiversity….[and achieving] true sustainability.All of which equals more animals saved.

tanzania-2629968_960_720

Now that’s what I call good news – and who’d have thought data analysis could be so exciting!


Where to put to rest our mortal remains

Now we have the proof that conservation funding delivers results, where to find those funds?

We don’t like to think too much about the end of our days, but wouldn’t it be brilliant if there was a way to continue helping animals from beyond the grave? Well now there is, with Dr Matthew Holden’s genius idea. We could call it ‘Green Burial Plus‘.

Green burials are gaining in popularity, I’m glad to say. No pollutants like the formaldehyde and non-biodegradable materials used in traditional burials. And no trees cut down to create the traditional coffin – no waste of Earth’s precious resources reduced to ashes and releasing greenhouse gases. Instead we get to help provide a natural habitat for wildlife, with the satisfaction of knowing all the stardust in our bodies is returning to the earth. For once, a human life and death can nourish the planet rather than deplete it. This has to be the be-all and end-all, literally, of recycling.

So what could be better than a green burial?

Dr Holden’s idea, that’s what: Use burial fees to buy and manage new land specifically for wildlife habitat. Is that it? Yes, that’s it. It’s that simple. “The nature reserve [where our bodies would be buried] could be placed in an area that specifically maximises benefits for endangered wildlife.”

landscape-2256585_960_720

Isn’t that the best?

How would this work? Well, take the US as an example. With 2.7 million folk reaching the end of their days each year, roughly $19 billion is being spent annually on funerals. Compare that huge sum with the mere $3-$5 billion the IUCN (International Union for the Conservation of Nature) reckons are required to protect every threatened species on their lists.

And in the US conservation burial reserves are already a thing. There aren’t enough though. We need many many more in the US, in the UK – in every country if this way of conserving wildlife is to have any impact.

If we could get the powers that be to actually care enough about conservation, national registers on the model of organ donor registers could be set up for those of us who wish to donate our bodies and our funeral expenses to wildlife reserves. What a difference it would make. If we could…

Sadly, nothing is ever that plain sailing, is it? These are black times and conservation has serious opposition.


The Backlash – the Deadly Rise of Populism

“The recent trend toward populist politics has occurred, in part, as a result of a cultural backlash, where select segments of society have rallied against progressive social changes of the later 20th and early 21st centuries. This trend includes the Brexit vote in England, [and the] election of Donald Trump as U.S. President.”

Q. What has this got to do with conservation and wildlife? A. Everything.

Are you a populist? More likely a mutualist, I imagine. Mutualists see wildlife as “fellow beings in a common social community” – as opposed to populists who still cling to traditional ideas of human dominion over nonhuman animals, and view wildlife as either vermin to be exterminated, or quarry for their so-called sport.

Millennials swept forward on a tide of progressive ideas, mutualism for one. Just look at the incredible rise of veganism over the last couple of decades, matched by an ever-expanding interest in conservation and green issues. A survey in the millennial year 2000, found that 20 million Americans were registered members of the top 30 environmental organisations.²

But – and there’s always a but, isn’t there – Newton’s 3rd Law, “For every action force there is an equal and opposite reaction force”, is as true in society as it is in physics. Backlash was inevitable. In the US, the explosion between 2000 and 2016 of ballot initiatives to protect hunting rights is one sign of the pushback. This War on Wolves infographic exemplifies America’s populist backlash against conservation.

Screen Shot 2017-11-07 at 20.10.45


‘America First’ puts wildlife last

Donald Trump, the epitome of populism. To say he is an enemy of wildlife is an understatement. More like the grim reaper.

“With President Trump at the helm of our nation’s wildlife ark, we are setting an irreversible collision course toward an environmental catastrophe of epic proportions.”¹

Here are some of his proposals for the 2018 federal budget:-

  • Funding for the agencies involved in combating wildlife poaching and trafficking, cut by more than half from $90.7 million to $40.9 million
  • Funding for USAID’s biodiversity program which in 2017 aided conservation projects in 50 countries, cut from $265 million to $69.9 million
  • USFWS’s International Species program for African and Asian elephants, great apes, migratory birds, tigers, rhinos and sea turtles, cut from $9.15 million to zero
  • Funding to protect new species under the Endangered Species Act cut by 17%
  • Funding for the Cooperative Endangered Species Conservation Fund, cut $34 million, a 64% reduction
  • Funding for the State Department’s International Conservation Program giving financial support to the most important wildlife organisations including the IUCN, cut to zero

The savings made are less than a flea bite in a total federal budget of $1.15 trillion, but will spell the death sentence to thousands of animals all over the world.

elephants-2727654_960_720

Who will benefit?

Poachers and criminal trafficking cartels

Who will suffer?

Poor communities in Africa and Asia. Elephants, pangolins, lions, giraffes, snow leopards, great apes, migratory birds, tigers, rhinos, sea turtles and many many more.

That’s just abroad. At home, the Environmental Protection Agency has become the Environmental Pulverisation Agency under Trump’s appointee Scott Pruitt.

And as for That Wall at a cost of $1.6 billion – what a long way $1.6 billion would go protecting wildlife! Trump’s border wall will imperil at least 93 endangered and threatened species, including jaguars and ocelots, and cut its malignant swathe through several important wildlife refuges.

The POTUS’s war on wildlife will decimate many of America’s iconic species, and could see wolves for just one, after 20 years of tireless conservation efforts to save them from the brink, pushed once again to the cliff edge of extinction.

wolf-1384412_960_720

Wonderful as Matthew Holden’s vision is of reserves paid for by our burial fees, the clock is ticking for precious wildlife. The animals can’t wait for our demise. They need us now.

Congress has yet to sign off on Trump’s life-butchering budget. So if you are a US citizen, now is the time to let Congress hear your voice for wildlife.

IgniteChangeLightbox_750.jpg

Join the Center for Biological Diversity    Join Defenders of Wildlife

A petition for everyone

Stop Federal Budget Cuts that Endanger African Wildlife

Petitions for US citizens:

Stop drastic budget cuts that devastate wildlife habitat

Protect the Endangered Species Act

Protect the Environment – Tell President Trump We Won’t Back Down

Stop Federal Budget Cuts that Endanger Africa’s Wildlife

More petitions

Sources

¹It will take a nation to combat Trump’s war on wildlife – Jeff Corwin in The Hill

²Environmental Movement – Encyclopedia.com

Investing in conservation pays off, study finds

We now have proof that conservation funding works

Spooky conservation: saving species over our dead bodies

Rise of populism affects wildlife management in US

Trump Budget Undercuts U.S. Commitment to Global Wildlife Conservation

Related posts

What Trump’s Triumph Means for Wildlife

Good job Mr President – Your Action Plan for the Environment is the Best

Half for Us Half for the Animals

 

 

 

 

 

Giving a Voice to the Voiceless – Meet the ‘Art-ivists’ For Animal Rights

This eye-opening piece by freelance journalist Peter Yeung is from Dazed & Confused magazine, Jan 2015

Animal rights and art have not always been easy bedfellows. Belgian artist Jan Fabre got into hot water for a performance in which he threw several cats up a flight of stairs, who let out pained meows in response. Damien Hirst, meanwhile, is famed for works featuring a formaldehyde-soaked shark, a pig’s head, and even a piece that required the killing of 9000 butterflies. The most recent example, however, was at Colorado’s Aspen Art Museum, where – as part of the show – turtles were made to amble around an art exhibit with iPads attached to their shells.

(More recently the Guggenheim Museum pulled works involving live animals from Chinese Art Survey. Now terrified mice are being used in ‘art’ installation in NY gallery. Plse sign petition)

But there are also plenty of examples of animal rights being championed by the arts. Vivienne Westwood and Stella McCartney are well-known for their anti-fur and anti-leather stances, whereas Morrissey is outspokenly meat-free, once writing the memorable lyrics: “It’s not “natural”, “normal” or kind/ the flesh you so fancifully fry/ the meat in your mouth/ as you savour the flavour, of murder”. Then, of course, Rembrandt, one of the greatest painters of all time, was a pioneering vegetarian. Here, we look at some of the most compelling animal rights artivists.

JACQUELINE TRAIDE 

Performance artist Jacqueline Traide, sickened by cosmetics testing on animals, wanted to convey the cruelty of it to the public by having the procedure done to herself. She was tortured for 10 hours in the performance, which was done in a vitrine in the Oxford Circus branch of Lush, as shocked pedestrians looked on. Amongst a number of activities, Traide had her mouth held open with a vice, was force-fed, had a strip of her hair shaved off, and was given two injections.

(Further info about the EU ban on animal testing for cosmetics here

Email your MP to support global fight against cruel cosmetics here)

ZOE BIRRELL

Portuguese artist Zoe Birrell once made an art installation consisting of 420 dairy cows, each made from vegan fair-trade chocolate, and each equalling her body weight of 53kg. The life of a modern dairy cow is marked by the emotional stress of the loss of her baby calf, combined with the hormonal effect of being kept perpetually pregnant. It inspired Birrell to respond to these psychological and physiological issues, considering the ethical alternatives, as well as, how it related to her own femininity.
1104237
Birrell’s installation was part of her school’s degree show in Glasgow via prweb.com

(Step by Step Guide to Help You Give Up Dairy)

JONATHAN HOROWITZ

Jonathan Horowitz stopped eating meat at the age of 12, after his parents took him to a bullfight when on holiday in Mexico. The artist’s heavyweight Go Vegan! exhibition at a former New York meat-packing plant, LaFrieda Meats, aimed to normalise the idea of meat-free living. Horowitz compiled a portrait gallery of more than 200 celebrity vegetarians, as well as a video installation featuring Paul and Linda McCartney, arguing for veganism through the medium of modern living: commodity culture.
1104239
These billboards featured as part of Horowitz’s Go Vegan! campaign via biennaleonline.org

(Help to Go Vegan here)

BANKSY

Banksy, the king of street art, made a return to the road with his puntastic project Sirens of the Lambs. Making appearances around the world, such as New York City and Glastonbury, the piece was a “moving sculpture”, in which a truck full of shrieking cuddly animals being taken to slaughter, drove around. The work is designed to highlight the issue of animals being farmed for their meat, but without the usual, depressing consequences.

SUE COE

Sue Coe grew up hearing the rattling of chains and screaming from the local abattoir at her home in Hersham, England. The normalisation of mass slaughter, which she also saw at abattoirs from Liverpool to Los Angeles, became the inspiration for her graphic paintings and drawings. These works are imbued with a mind-warping darkness and death, that the viewer can hardly ignore.
1104235
Coe’s work is certainly a damning indictment of capitalism’s influence on the food industry via http://www.graphicwitness.org

ALICE NEWSTEAD

Artist and animal rights activists Alice Newstead once painted herself silver and suspended herself from hooks to protest the fishing of sharks, who are threatened with extinction (around 100 million sharks are caught in commercial and sports fishing every year. Piercing the skin of her shoulder blades, she was hung for 15 minutes, as blood streamed down her back.

(Sign petition to Ban Shark Fin Sales in Florida)

ASHER JAY

Asher Jay uses her digital graphic skills innovatively to inform the world about animal abuse. In Africa, Jay made screensavers of a poached rhino horn dripping with blood. In China, she integrated elephant tusks into Chinese language characters to encourage a halt in ivory buying while her enormous images of elephants killed for their tusks were projected in New York’s Times Square. “I wanted to visualize the scale and brutality of the crisis and use art to tell the blood ivory story,” she says. “Each year, 35,000 elephants are slaughtered; that’s one every 15 minutes.”
1104240
Originally trained in fashion at the New York School of Design, Jay has gone on to become a conservationist artist via asherjay.com

(Born Free’s Blood Ivory petition)

ROCKY LEWYCKY

Rocky Lewycky’s project Is It Necessary? addressed the problem of factory farming in a violent new way. The work was comprised of hundreds of ceramic animals – pigs, cows, turkeys, fish – neatly positioned together. Each day Lewycky would enter the gallery space, elect an animal, and brutally smash it to pieces, leaving the white sculptures to reveal their blood-red interiors.
1104241
Each sculpture was coated red on the inside and then either smashed or ‘liberated’ via rocksart.com

DAN WITZ

New York artist Dan Witz came over to east London to create his project Empty The Cages. For it, he placed chicken claws and pigs heads in 30 different locations around the streets of Shoreditch, in order to subtly raise the issue of animal consumption, and its dire consequences. Witz explained: “Climate change, deforestation, wildlife extinction, water waste, air pollution and ocean dead zones (among other things) are all directly attributable to meat, dairy and egg production.”
1104236
Witz was part of a PETA campaign that also involved Sir Paul McCartney via danwitz.com

(I urge you to check out what Dan has to say about some other work he did with PETA, and how it made him feel)

GALE HART

Different societies and cultures always tend to draw the line of what sort of animal is okay to eat differently. Elephants, dogs, and silk worms are all consumed in places around the globe. Sacramento-based multimedia artist Gale Hart tackled this issue with her project Why Not Eat Your Pet? It juxtaposed images of devastating animal cruelty with pets that have sinister, child-like innocence.
1104242
Other paintings in Hart’s collection included Pinocchio on his first caged hunt via galehart.com

Source: The Artists Pushing Animal Rights Further

Bits in brackets, mine


Art is not a mirror to reflect reality, but a hammer with which to shape it

Berthold Brecht

There is power in the hammer of these 10 art-ivists – let us hope they succeed in shaping us a kinder world


Related posts

Anger & Beauty – Inspiration for Artist Andrew Tilsley

The Art of Compassion for the Animals

Humans Schizoid View of Animals Exposed in Subversive Art

Vegan Artist’s Surreal Vision of Animals & Our Planet

Scared of Spiders? You May Be Hard-Wired That Way

Ask kids what they are most scared of, and with one voice they’ll shriek “SPIDERS!”  Hardly surprising then that of all the phobias UK people suffer, nearly half involve creepy crawlies, spiders taking the crown. And no less than three quarters of undergrads canvassed admitted to some level of arachnophobia.

Arachnophobes have always been a puzzle to me. Despite having once been on the receiving end of a startling nip, I love spiders. The cobwebs in the corners of my house are designated conservation zones where no duster is permitted. Tell me, what’s not to love? Any creature that can draw silk like magic out of its own body, and spin the thing of beauty that is the spider’s web, deserves better PR – IMHO.
jumping-spider-1130449__340
Just look at that cute little face!

My personal favourite has to be Bagheera Kiplingi, who out of 40,000 named species, is the only known vegan spider in existence! It’s name alone is endearing. This is what the BBC has to say about our little veggie friend: “Like other species of jumping spider, Bagheera kiplingi has keen eyesight, is especially fast and agile and is thought to have good cognitive skills, which allows it to “hunt” down this plant food.”  See, these little guys are clever too. (Apologies if the  ‘jumping’, ‘fast’ and ‘agile’ have triggered a phobic meltdown)

But come on guys, we don’t have any real monsters in the British Isles. The house spider we’re likely to find in the bath at this time of the year, or glimpse out of the corner of an eye hurtling across the floor of an evening in the flickering light from the TV, deserves to be a welcome guest. It’s estimated that one will chow down and clear your home of 2,000 unwelcome bugs and flies a year. OK, so it can be a decent-ish span from one hairy little foot across to another, especially 2,000 bugs further down the line, but it’s not exactly in dinner-plate-size tarantula league.

If you live in Central America, India, Australia or such, you’d be insane – and quite possibly on the way to meet your maker – if you weren’t anxious about spiders. But we have no spiders of evil intent here, no deadly wolf, no sinister black widow. So why the fear? If it can’t be the size, or the poison factor here in the UK, how come this irrational abhorrence of arachnids?

Arachnophobia does run in families. The question is, inherited or learned? Nature or Nurture? It seems plain commonsense that if mum or dad are scared of these beasties (and it’s more often than not mum) the kids will not be slow to pick up on it. So nurture then.

Well, yes, but not entirely. As with so many aspects of the human animal’s behaviour, unpicking the tangled web of the two Ns isn’t simple. In a 2008 study, 5 month old babies who were shown a variety of images, looked longer at the spiders than at any of the other pics. These babes were unlikely to have been ‘turned’ at such an early age. The finding indicated, the co-authors said, that “humans, like other species, may possess a cognitive mechanism for detecting specific animals that were potentially harmful throughout evolutionary history.” Arachnophobia could well be innate – evolution made us this way. Not irrational at all, but an aid to survival.

A more recent and wonderfully titled study, Spiders at the Cocktail Party, confirms the baby test finding: human evolution has passed down undiminished the ancient fear of the arachnid. This time students were shown a range of different images to identify, including several fear- or revulsion-inducing objects like needles and flies, as well as spiders. Nearly all the participants recognised the spiders more quickly than any of the other images, and also gave them more attention. The spiders were rapidly spotted, even when they appeared out on the display’s periphery, and while the central image was drawing the subjects’ focus and conscious attention.

“Spiders,” say the authors, ‘may be one of a very few evolutionarily-persistent threats that are inherently specified for visual detection and uniquely ‘prepared’ to capture attention and awareness irrespective of any foreknowledge, personal importance, or task-relevance.”

Or, in plain English: Try to complete any requisite task, and we’re beset with constant distractions. We may pride ourselves on exceptional concentration and ability to focus. But, it doesn’t matter how engrossed we may be, the one thing that is certain to grab our attention however peripheral or fleeting its appearance, and spark in us that instant phobic response –  is the scary eight-legged creeping and quivering, scurrying, scuttling, spider.

It really is all in the genes. You, my arachnophobic friend, are hard-wired this way. It’s normal.

Happy Halloween – and please don’t stamp on the spiders!

halloween-975498_960_720

(What’s wrong with me then? Why can’t I be in the arachnophobe gang? What’s gone awry with my hard-wiring? Am I missing a gene or two? Maybe I’m a Neanderthal throwback or something. Any other dis-arachnophobes out there…. )

Sources

Frightened of spiders? It could be in your DNA

Why Are We So Afraid of Spiders? – The Independent

Eight Reasons to Love Spiders (Or At Least Spare Them)

Related posts

Spiders eat up to 800 million tons of insects a year

8 Kinds of Animal Craziness

8 More Kinds of Animal Craziness

Who is the Real Hallowe’en Monster Lurking in the Woods?

It’s Hedgehog Time!

9 Creatures Named After the Outgoing President

 

Millennials Are Veggie Because They Don’t Know Any Better!

Who says so? A certain Richard Kottmeyer addressing the ‘2017 Chicken Marketing Summit’

The industry has a problem. Millennials just don’t want to eat their chickens. Kottmeyer, senior partner at the Farm to Fork Advisory Services, acknowledges it’s a challenge marketing ‘poultry products’ to them, and appears to be struggling to dredge up reasons for their entirely unreasonable behaviour. Judge for yourself.
Reason No.1
Millennials believe they are self-experts. They ”believe”, he says, they can find things out for themselves using Google as their source of information. And I guess there’s plenty on the web the poultry industry would prefer they didn’t see.
Kottmeyer’s strange answer to this particular marketing problem is, “Common sense has to replace [the] complexity of data and science.” He reckons if you approach millennials only with science-based information, they think poultry producers have something to hide. Well, don’t they?
Is it significant, I wonder, that this marketing summit took place in North Carolina, one of the handful of states that succeeded in getting ag-gag laws passed, making it illegal for whistleblowers to expose the cruelty and horrors hidden behind the doors of the livestock industry?
I don’t follow Kottmeyer’s logic, but I’d love to know what science-based information the industry could possibly offer millennials that would convince them eating chicken was a great idea. Or even how a ”commonsense” approach might do the trick. Mr Kottmeyer fails to specify.
Reason No.2
He continues. This generation is all about the character of a brand. ”Millennials relate to companies’ products with which they can see a benefit, even if they don’t exactly know what that benefit means.” Translation: millennials are dumb.
Reason No.3
Food has become a statement, so chicken is no longer just chicken.

bio-42609__340

Take, he says, the appeal of products labelled organic, ”even if the consumer doesn’t fully understand what that label means. The consumer may simply believe the product to be better because it’s labeled differently.”
Translation: millennials are dumb. Is he seriously suggesting the factory farmers slap a different label on the dead bodies in the supermarkets and we’ll all start buying them again?
K’s Reason No.4
Pets are now millennials’ ‘children’ and they trust their vets more than their own doctors. What millennials don’t understand, he says, is that those same vets are treating Big Food’s poultry and other livestock.
They probably don’t ‘understand’ it because the same vets are not treating both companion animals and livestock! Is Kottmeyer implying that the industry’s livestock receive the same kind of care as companion animals, and for marketing ‘poultry products’ to difficult-to-manipulate millennials, this could be a way in?
Reason No.5
Millennials believe in transparency. Well, why wouldn’t they? Kottmeyer bizarrely cites as evidence for this claim that 9 out of 10 of millennial women have taken and shared nude, or semi-nude pictures of themselves. The marketing conclusion he draws from this statistic is that brands need to be as naked and vulnerable as millennials. (I know!)
”If your brand isn’t naked, it isn’t going to last very long,” he says. We live in hope Mr K.
Reason No.6
Millennials struggle with self-identity, he says. He bases this assertion – again, bizarrely – on the apparent fact that there are 58 ways to gender-identify now on Facebook. Are you starting to wonder, like me, if Mr K has a few snapped synapses inside that head of his?
This means, he believes, that millennials are lost, and ”don’t know what to believe other than to follow the trend.” Translation: millennials are dumb.
Poultry and other meat producers must create that trend.”
Kottmeyer sums up
Millennials are lost souls, don’t know who they are, or what they want. They just follow trends they believe are popular. All they “need [is] to be inspired and coached,” by the poultry industry, naturally. In your dreams Mr K.
Therefore he concludes, poultry producers need to create a trend of their own, “a soulful brand that stands for something and allows the millennial to relate to the company.” 
chicken-1140_960_720
Find me the “soulful” in this. All I see is callous disregard & death
Now for the truth without the marketing spin – the real reasons millennials are rejecting Big Food’s ‘poultry products’
  • The vast majority of hens are bred to grow so big so quickly the poor creatures’ legs buckle and give way under their own weight so they can no longer stand
  • To cut costs factory farmers commonly change the hens’ litter only every few months, or even once a year. So hens who are generally sent to slaughter at 6 -7 weeks are lying in the waste of who knows how many hens before them. The result: hens suffering ammonia burns, respiratory diseases, and eye problems
  • Conditions are so bad, at least 139 million hens in the U.S. annually, maybe more, die before they even reach an age to get sent to slaughter. 139 million wretched and entirely wasted lives
  • Those who do get to slaughter are shackled upside down by their feet, then shocked in an electrified water tank before having their throats slit, some still conscious
  • The worker on the slaughter line slits 140 hens’ throats per minute, more than 2 birds every second. Now, in line with Trump’s de-regulatory agenda the National Chicken Council is petitioning the USDA to permit poultry plants to operate “at any line speed” they can safely handle, freeing them from the 140 birds-per-minute limit

     

Chicken production quote john webster

If you can bear it, watch this. THIS is the real reason why millennials don’t want your chicken, Mr Kottmeyer. No amount of clever marketing can disguise the truth.

And if you’re not already, you might want to go vegan. Find out how here

Sources

Millennials and livestock: A mindset worth changingWATTAgNet

Big Food Is Worried About Millennials Avoiding Animal Products – EcoWatch

Another Obama decision reversed? – NBC News

Related posts

Can You Help Save the 19 Billion?

8 Things Everyone Needs to Know About Hens

The Real Truth in Numbers About the Farming of Animals


 

The Vegan Mafia – Driving the Post-Animal Future of Food

Vegan Mafia? This particular ‘underworld’ is subversive, for sure, but nothing like as sinister as it sounds. In fact, it’s all good. It’s the nickname given to a group of committed (and super-rich) vegans, including the creator of Google Ventures Bill Maris, who choose to put their money where their mouth is, literally – in plant-based start-up companies. Proving that you can have strong ethical goals and still be hard-headed in business, they reckon their investments are a pretty safe bet on a greener future for food.

“There’s a whole community of us building and funding vegan companies,” says long time vegan Ryan Bethencourt.

Who is Ryan Bethencourt, you ask? He may not be a household name, even in vegan households, but he should be. 38 year old Miami-born Ryan is a highly-qualified bioscientist with degrees from Warwick, Cambridge and Edinburgh Universities. In 2014, he co-founded IndieBio, and has become a major mover and shaker in the post-animal bioeconomy, and advisor to The Good Food Institute

He and his team at IndieBio have funded 68 biotech start-ups to date, including Clara Foods (animal-free eggs), New Wave (algae- and plant-based ‘shrimp’), and Pembient (lab-made wildlife products).

Interestingly, each one of those companies completely independently of the others, describes itself on its website as ‘subversive’, or uses the verb ‘subvert’. Oxford English Dictionary: ‘To subvert’ meaning ‘To undermine the power and authority of an established system” What could be more perfect than undermining the atrocity that is animal agriculture in the 21st century.

Though our mafia are all vegan, what emerged in interviews with a handful of the ‘mafiosi’ conducted by CNBC, was that the start-ups they invest in don’t just target their new products at vegans – though of course we do get to reap the benefits. They love the idea that Beyond Meat for instance, has got their burgers selling from the meat counters in big grocery chains. And that eatery chain Veggie Grill primarily serves people who also eat meat – which is great, because obviously they’re not eating meat while they’re dining at Veggie Grill.

30 year old ‘Robot Guru’ aka billionaire Kyle Vogt, who in September last year hit the headlines by buying the most expensive house in San Francisco, is a VM (Vegan Mafia) newcomer. Just about the same time as he purchased the house, his wife opened Charlie’s Acres sanctuary for farm animals rescued from abuse, or destined for the slaughterhouse.

19748433_1330204487097843_8481510632620616645_n
Happy animals at Charlie’s Acres (pics from their Fb page)

Kyle figured that if his wife was busy saving them, it didn’t make sense for him to keep on eating them. So he went vegan.

A year on, his business angle is, that though appealing to people’s hearts has its place, creating plant-based foods that taste better and are cheaper than foods derived from animals makes the best business sense.

VM investor Seth Bannon is another remarkable vegan. He was only 14 years old when he began volunteering for advocacy organisations. Fast forward a few years: frustrated by the outmoded technology he found being used in the advocacy world – a good 10 years behind the video games he was playing – he set up Amicus: its mission: “To empower people to advocate for the causes they care about through technology”. Now Amicus’s cutting edge tech powers The Human Rights Campaign, Greenpeace, Everytown for Gun Safety, The Humane League, and more.

Amicus’s success opened Seth’s eyes to the potential for positive social change through business. He co-founded and still runs Fifty Years, a venture fund supportingentrepreneurs solving the world’s biggest problems with technology.”

But back to food. Seth may have ideals, but he has no illusions: “The case for giving up meat is clear: There’s a health case, an environmental case,” he said. (Not to mention an animal welfare/animal rights case.) “But we have largely given up on education as a tool for convincing people.”

As we all know to the animals’ cost, you can show people the horrors of animal ag, you can tell them how it’s wrecking the planet and contributing to climate change, you can say, animal products are bad for your health, but some people just do not want to know. The entrepreneurs Seth is backing, he says, look at the market through a “strict business lens.” 

So the VM look to support plant-based products that will be yes, healthier and environmentally friendly and cruelty-free, but most of all cheaper to produce than the current animal products they are looking to replace.

Geltor is a good example – a less expensive as well as cruelty-free plant-based method of making a replacement for gelatin  (currently produced by boiling the skin, tendons, bones from cows and pigs). Geltor’s aim is to disrupt/subvert the gelatin market with what is hoped will be a game-changing animal-free alternative. Because even if people don’t care about the animals, hard economics is an unanswerable argument.

The Future of Food: The Top 2 Trends Shaping The Food & Beverage Industry In 2018

CB Insights which sifts millions of media articles to track trends, lists the top 8 food trends for 2018. And the top 2 of the 8 are…… (drumroll here please):

Food Trend Number 1 Diet tribalization intensifying

That’s industry in-speak for rapid growth in the number of consumers adopting certain lifestyle-based diets, in particular the vegan diet (we’re a tribe!), and the paleo diet. “The paleo diet emphasizes natural, sustainable, plant-based foods, which relates to overall trends toward plant ingredients within the food space. Vegan and gluten-free foods have also moved into the mainstream since 2012.”

Revere (vegan energy drink powders), Rhythm Superfoods (vegan kale snacks) Koia (plant-based smoothies) are some of the vegan start-ups which have drawn investment this year. And tellingly, while start-ups in vegan and veggie meal kits like Sun Basket and Daily Harvest continue to attract funding, meal kit start-ups that are non-diet-specific (ie for omnivores) are struggling.

Food Trend Number 2: Alternative proteins diversify and attract meat leaders

With the runaway success of companies like Beyond Meat and Impossible Food, and ever-increasing consumer demand for plant-based foods, start-ups are sprouting up all over. And some are pioneering new kinds of plant protein – not just nuts and soy. We’re seeing pea protein, algae protein and chickpea protein. Ripple is a great example. Ripple attracted funding of $43.6 million. That is a lot of funding. Its pea-based ‘milk’ is already sold widely in major grocery store chains. And no cows were hurt in the making of this milk.

The Ripple Effect

This time we’re not talking pea milk. The financial and technological stimulus the Vegan Mafia has provided to the plant-based market has created such a stir in the food industry, it’s less like a ripple, more like a tidal wave. Meat corporations cannot afford to be left behind. The US’s biggest meat producer Tyson, last year acquired a 5% stake in Beyond Meat, and followed this by setting up a $150 million venture capital fund to support the development of plant-based foods. Tyson is excited about the fund because it gives the company “exposure to a fast-growing segment of the protein market”.² General Mills, Hormel Foods, and Maple Leaf Foods are some of the other giants grabbing a piece of the plant-based action.

Not satisfied with that, many of the mainstream companies are producing their own plant-based product lines. Pret A Manger for example opened a vegetarian-only restaurant, Veggie Pret.

veggie-pret-outside
UK-based Pret A Manger’s gamble with vegetarian-only restaurants paid off when it registered a 70 per cent increase in sales, enabling it to make it a permanent fixture © Pret A Manger

That proved so popular, this year the company announced plans to make it permanent. Ben and Jerry’s and Hellman’s are among others capitalising on the growing demand for vegan foods too.

Big Investors outside the food industry

Big investors outside the food industry, alarmed by the ravages animal ag inflicts on animals, the environment and the climate, are predicting and promoting a plant-based future too. In 2016 “a group of 40 investors including Aviva and Swedish state pension funds managing $1.25 trillion in assets launched a campaign to encourage 16 global food companies (including Kraft Heinz, Nestle, Unilever, Tesco and Walmart) to respond to the material risks of industrial farming and diversify into plant-based sources of protein.”

“The plant-based meat market is set to reach $5.9 billion by 2022 and could make up a third of the market by 2050 according to some estimates. Worldwide sales of non-dairy milk alternatives more than doubled between 2009 and 2015 to $21 billion over concerns regarding saturated fat levels, lactose intolerance, hormone content and antibiotic use in dairy cows, as well as questions on animal treatment.”

“Our population is set to increase to 10 billion people by 2050 and supplying protein to everyone will prove to be a challenge if we rely only on animal-based sources. This presents a compelling opportunity not only for forward looking investors but also innovative companies who want to profit from a burgeoning plant-based protein market that is set to grow by 8.4 percent annually over the next five years.”²

But would any of this have happened without the initial and ongoing $100s of millions impetus from the Vegan Mafia?

The host of pioneering plant-based companies, and the vegan investors backing them from behind the scenes, give us hope for the future. With the torrents of bad news we get daily on the sorry state of our world, it’s sometimes hard not to get down. But committed, driven, and talented vegans like Seth, Ryan, Kyle, Bill and the rest, still in the summertime of their lives, using their wealth so effectively to address the problems of the planet, set a rainbow for us in an otherwise dark and stormy sky. Long may the Vegan Mafia, and all the animals they are saving continue to flourish. And here’s hoping for a better tomorrow.

Follow Charlie’s Acres on Facebook here


News October 25th 2017 CEO of Vegan Milk and Beverage Company Named One of Goldman Sachs’ Most Intriguing Entrepreneurs!

Sources

¹Wiki

²Plant based alternatives attract investment from meat producers – Lifegate

Vegan mafia: food investor network includes Bill Maris, Kyle Vogt – CNBC

Billionaire tech entrepreneur Kyle Vogt, 30, is revealed to be the buyer of San Francisco’s most expensive mansion after dropping $21.8 million for it – Mail Online

Related posts

Big Meat, We’re Making You History!

When Everyone Is Telling You Meat Is The Bad Guy

This is the Future – 5 Awesome People Make Fabulous ‘Post-Animal’ Food

German Meat Companies Are Investing in Veg Meat

Which is Your Burger of Choice for the Future of Food?

Will New Pea Milk Spell Demise of Dairy?

The Bright New Age of the Humane Economy


This is very interesting – and also hopeful.: Conservation X Labs using the tech startup model to work on challenges in the difficult and complex space of environmental protection.Read more here


Are Meat & Dairy Really Bad for Sustainability & the Planet? UN Scientist Says Not

“As a Livestock Policy Officer working for the Food and Agriculture Organization of the United Nations, I have been asked many times by the press to report on the negative environmental impacts of livestock.” Anne Mottet, PhD.

“Doing so, I came to realize that people are continually exposed to incorrect information that is repeated without being challenged, in particular about livestock feed. This study [will] better inform policy makers and the public.”

Anne Mottet’s study concludes that farming livestock is “a much smaller challenge to global food security than often reported.” I remain unconvinced.
Dr Mottet is an enthusiast for livestock farming Here are her reasons:
  • Meat makes up 18% of global calories and 25% of global protein consumption and provides essential micro-nutrients, such as vitamin B12, iron, and calcium
  • Livestock use large areas of pastures where nothing else could be produced
  • Animals add to agricultural production through manure production and draught power
  • Tending livestock provides income for people in rural areas
  • Because cattle graze and forage, they only need 0.6kg of protein from human food to produce 1kg of protein in milk and meat
  • Milk and meat are of “higher nutritional quality”. Livestock “turn edible crops into highly nutritious, protein-rich food.”
Dr Mottet’s points suggest livestock farming is an efficient use of resources

But is it? Critics of livestock farming say, because the animals consume food that could be eaten directly by humans, and need a lot of it to turn it into comparatively small quantities of meat or dairy, it’s a hugely inefficient food system. For example, it takes 7 kg of grain to produce 1kg of beef.

Not true, says Dr Mottet. Her study appears to show that only 3kg of cereals are needed to produce 1 kg of meat. To me that still sounds wasteful, just not quite so wasteful. In any case the UNEP (United Nations Environment Programme) does not agree with her figure:

“The production of meat, milk and eggs leads to an enormous loss of calories grown in fields, since cereals and oil seeds have to be cultivated to feed to animals. According to calculations of the UNEP, the calories that are lost by feeding cereals to animals, instead of using them directly as human food, could theoretically feed an extra 3.5 billion people. Feed conversion rates from plant-based calories into animal-based calories vary; in the ideal case it takes two kilograms of grain to produce one kilo of chicken, four kilos for one kilogram of pork and seven kilos for one kilogram of beef.”

And according to the Union of Concerned Scientists Nearly 60% of the world’s agricultural land is used for beef production, yet beef accounts for less than 2% of the calories that are consumed throughout the world.”

If we are left in any doubt about livestock farming’s wastefulness, how about this? Thousands upon thousands of indoor cows – not outdoors grazing and foraging –   dutifully turning food humans could eat themselves like grain, into human food of “higher nutritional quality” (we’re talking the cows’ milk Nature intended for their own cow babies, so ‘human food’?) – Only then for niagaras of the stuff to be tipped straight out into fields or dumped in manure lagoons. Because that’s where 43 million gallons of US milk got jettisoned in the first 8 months of 2016. 43 million gallons surplus to requirements – not needed as ‘higher nutritional quality’ food for humans, but simply wasted. Efficient? Not so much.

Grazing and Foraging – The CAFO

The trouble with Dr Mottet’s ‘grazing and foraging’ point is, the vast majority of farmed cattle in the world never get the chance to graze and forage. Modern day cattle and dairy farming have given us the prison that is the CAFO.

“In the United States and other parts of the world, livestock production is becoming increasingly dominated by concentrated animal feeding operations (CAFOs). In a CAFO, animals are crammed by the thousands or tens of thousands, often unable to breathe fresh air, see the light of day, walk outside, peck at plants or insects, scratch the earth, or eat a blade of grass.”

“With the rise of factory farming, milk is now a most unnatural operation. The modern dairy farm can have hundreds, even thousands of cows. The animals spend their lives being fed in an indoor stall or a crowded feedlot. One of the largest dairy farms in the world is under construction in Vietnam and is slated to hold 32,000 cows.”

 Healthy food?

As for the “higher nutritional quality”, you certainly get plenty of extras in your milk: the hormones and growth factors produced in the cow’s own body, and with them synthetic hormones such as recombinant bovine growth hormone, used to increase milk productivity. Perfect to knock your own delicately balanced hormone systems out of whack. Then there are the antibiotics. And the poisons: pesticides, polychlorinated biphenyls, dioxins, melamine, and carcinogenic aflatoxins. So the Physicians’ Committee for Responsible Medicine tells us, based on a multitude of reliable research studies.

What about the cattle’s flesh. How many warnings have there been in the last few years about the risks of meat consumption, especially red meat? For trustworthy mortality risk statistics, check out Harvard Health Publications from Harvard Medical School, Cutting red meat for a longer life.

Dr Mottet’s cattle feed piechart

livestockpro

Unusable for human food?

Dr Mottet’s pie chart suggests that only 14% of crops fed to cattle would be suitable as human food. But statistics from her own employer, the FAO would appear to tell another story altogether: “Livestock is the world’s largest user of land resources, with pasture and land dedicated to the production of feed representing almost 80% of the total agricultural land.”

Of the 330 million acres of agricultural land in the U.S., 260 million acres are used to grow fodder crops. That is 78.78% of all land in the States available to grow food, that is at present growing food to be fed to animals so they can be turned into food for humans. Are all of those crops unsuitable for humans? And is all of that land unsuitable for growing food for humans?

Globally, 33% of the Earth’s arable land is growing fodder crops for livestock. 40% of the world cereal production goes into their stomachs. Fodder crops are commonly alfalfa, barley, soy, kale, canola, swede, turnip, maize and millet – all of which can be eaten directly by humans. Dr Mottet’s figure of 14% doesn’t seem to tally with the statistics from her own organization of crops taken to feed farmed animals which could go straight to our kitchens instead.

Livestock farming’s environmental impact

Dr Mottet’s focus is on the sustainability of farming livestock, but apart from the briefest reference in her opening sentence, she does not mention the damage livestock farming wreaks on the environment. Yet environmental degradation inevitably impacts the very global food security she says farming livestock provides, because it impacts the health and viability of the planet itself. Are any of these aspects addressed in this study?

Fertilizer Growing crops to feed livestock in itself causes a massive amount of pollution. Take for example this year’s ‘dead zone’ in the Gulf of Mexico spreading over an area bigger than the size of Wales – de-oxygenated sea, death to all the marine life in it. “The environmental campaign group Mighty Earth has blamed the meat industry for the dead zone, claiming much of the nitrate and phosphorous pollution came from fertilizer used in producing vast quantities of corn and soy to feed meat animals.” And incidentally naming as the main culprit Tyson, America’s biggest meat producer.

Manure Is the animals’ manure a valuable commodity boosting agricultural productivity? Its disposal is in reality often problematic: “Algae blooms, salmonella and E. Coli, groundwater contamination, and bad smells are just a few of the problems animal manure can cause. In small doses, it’s the stuff of life—the fertilizer plants need to grow. Mishandled, it’s an environmental disaster in waiting. Each year, farm animals in the United States produce over 335 million tons of manure. That’s roughly the weight of 1000 Empire State Buildings.” Modern Farmer

Meat processing plants There is no question that industrial agriculture is polluting the nation’s waterways, but huge factory farms are not the only culprits: processing plants also dump millions of pounds of toxic waste into rivers, lakes, and streams” Read more – USA: Meat is Murdering American Rivers

Water “The production of one kilogram of beef requires 15,414 litres of water on average. The water footprint of meat from sheep and goat (8,763 litres) is larger than that of pork (5,988 litres) or chicken (4,325 litres). The production of one kilogram of vegetables, on the contrary, requires 322 litres of water.” (A Global Assessment of the Water Footprint of Farm Animal Products)

Extinctions Think Amazonian rainforest.Diets rich in beef and other red meat can be bad for a person’s health. And the practice is equally bad for Earth’s biodiversity, according to a team of scientists who have fingered human carnivory—and its impact on land use—as the single biggest threat to much of the world’s flora and fauna. Already a major cause of extinction, our meat habit will take a growing toll as people clear more land for livestock and crops to feed these animals, a study in the current issue of Science of the Total Environment predicts.” Science Magazine. Read more

Greenhouse gases Total emissions from global livestock: 7.1 Gigatonnes of Co2-equiv per year, representing 14.5 percent of all GHG emissions” produced by human activity.

And this from ‘Livestock’s Long Shadow’ 2006: “A 2,000 kcal high meat diet produces 2.5 times as many greenhouse gas emissions as a vegan diet, and twice as many as a vegetarian diet. Moving from a high meat to a low meat diet would reduce a person’s carbon footprint by 920kg CO2e every year – equivalent to a return flight from London to New York. Moving from a high meat diet to a vegetarian diet would save 1,230kg CO2e per year.”

Both reports from the UN Food & Agriculture Organization – interestingly, Dr Mottet’s own organization.

“According to a recent analysis, just a single dietary change — substituting beans for beef — could nearly satisfy the United States’ emissions reduction goals under the Paris Agreement.”

To be fair, Dr Mottet does say, certain [livestock] production systems contribute directly to global food security”, and her points do make some sense if she’s talking about rural economies in less developed countries. Then the animals may be ‘useful’ to pull carts and carry loads and their manure may be beneficial to the land. And the animals may graze pasture unsuitable to grow food for humans. But in those places livestock numbers are minuscule in comparison with the numbers in the biggest livestock farming nations such as India, Brazil, China and the USA, where none of these things is true. Quite the opposite:

“The present system of producing food animals in the United States is not sustainable and presents an unprecedented level of risk to the public health and damage to the environment, as well as unnecessary harm to the animals we raise as food.” Robert Martin, Director of the Pew Commission on Industrial Farm Animal Production. And the same is just as true of all other major meat and dairy producing countries too.

130617-pulse-interview-2016-international-year-of-pulses-charlie-higgins-320x202Only last year the United Nations Food & Agriculture Organization (Dr Mottet’s own employer) promoted the vision of plant food, not livestock as the future for global food security, and designated 2016 ‘The International Year of the Pulse’

Pulses  are economically accessible and contribute to food security at all levels [They] are an inexpensive source of protein – a crucial component of any healthy diet, but especially in poorer areas where meat, dairy and fish are economically inaccessible. Pulses can also serve as a source of income, as smallholder farmers who grow pulses can sell them at markets,” and turn them into added value products for additional income.

“FAO also added that as an affordable alternative to more expensive animal-based protein, pulses are ideal for improving diets in poorer parts of the world, where protein sources from milk if often five time more expensive than protein sourced from pulses.” UN News Centre

The FAO specifically recommends the farming of peas, beans and lentils, not cattle, in those rural economies where Dr Mottet wishes us to believe farming livestock makes such an important contribution.

But still, Dr Mottet’s conclusion is:

“Animal production, in its many forms, plays an integral role in the food system.”

She ends her report with the FAO’s estimate that given the ever-increasing global demand, 70% more animal products will be needed to feed the world by 2050 – and that will of course require still more land. Yet already, with 50 billion food animals being raised and slaughtered each year, the Earth is being overwhelmed by food animals that consume massive quantities of energy and resources, whose wastes foul waterways and farmlands, and when eaten excessively, degrade our health.” CAFO the book

But Dr Mottet places her faith in science to provide ever-improving FCRs – feed conversion ratios. “FCR is a ratio measuring the efficiency with which the bodies of livestock convert animal feed into the desired output.” Or, as I prefer to put it, it’s the science of bleeding ever more out of the farmed animals (genetically engineered to maximize their ‘productivity’) while feeding ever less in (in terms of resources).

It doesn’t add up

As we have seen, Dr Mottet study appears to directly contradict other United Nations’ reports, some emanating from different branches of the UN, and some from her own, the FAO.

A report from United Nations Environment Programme’s International panel of sustainable resource management 2010 reported in The Guardian “A global shift towards a vegan diet is vital to save the world from hunger, fuel poverty and the worst impacts of climate change, a UN report said today.” 

Another report, this time from the UN’s International Research Panel (IRP) August 2016. Technocracy News’ headline ran: “The United Nations would like to remove every meat animal from the face of the planet if it could, and especially cattle.”

And then of course, there is the United Nations’ “International Year of the Pulse”, for which they produced an altogether wonderful book (pdf here) – so much more fascinating, appealing, and colourful than the humble bean and lentil might lead you to imagine. I would urge everyone to take a look.

“Thanks to their high levels of protein, fiber, and other nutrients; low requirements for water and other agricultural inputs; long shelf life; and cultural and culinary relevance around the globe, [pulses are] an uncompromising enemy of hunger and malnutrition worldwide and a genuine superfood for the future.”

The future is beans, Dr Mottet. Not beef. Even the FAO says so.

Help yourself, help the planet  Go vegan

Update

28th September 2017 – Even the President of Unilever agrees! Read her piece: Plant-Based Diets: A Game-Changer For Our Food System, Our People And Our Planet

Also Global methane emissions from agriculture larger than reported, according to new estimates 11% more, in fact.

Dr. Julie Wolf, U.S. Department of Agriculture (USDA), Agricultural Research Service (ARS), senior author of the study said: “In many regions of the world, livestock numbers are changing, and breeding has resulted in larger animals with higher intakes of food. This, along with changes in livestock management, can lead to higher

 

Dr Mottet is wrong on at least 4 counts:

3rd Oct 2017 Firstly, the fact that some cattle graze on grass does not make farming them less problematic in terms of sustainability.

“Rising animal production and consumption, whatever the farming system and animal type, is causing damaging greenhouse gas release and contributing to changes in land use. Ultimately, if high consuming individuals and countries want to do something positive for the climate, maintaining their current consumption levels but simply switching to grass-fed beef is not a solution. Eating less meat, of all types, is.”

That is the conclusion of a recnt study by Dr Tara Garnett of the University of Oxford, Cecile Godde from CSIRO and a team of international experts. Phys.Org

5th Oct 2017 Secondly, the Extinction & Livestock Conference hosted by CIWF and WWF in London. WWF’s report Appetite for Destruction with staggering statistics about how the production and consumption of meat and dairy is devastating the planet. Their particular focus was Dr Mottet’s own area – crops grown for animal feed. In 2010 an area the size of Yorkshire was needed to grow soy for cattle feed just in the UK. Now in 2017 the amount of land needed to produce crops for animal feed worldwide is equivalent to the size of the EU. The threat to food security is near its tipping point. WWF, like the FAO before them and many national governments around the world, urgently advises us to eat more plants, and cut back on meat and dairy. Meat and dairy are destroying the planet and driving 60% of Earth’s species into extinction.

And thirdly, meat and dairy are not of “higher nutritional quality” as Dr Mottet claims. Apart from the health risks I referred to above, feeding animals energy- and protein-rich crops produces animal products containing less of the healthy omega-3 and more saturated fat. You would need to eat 6 chickens today to obtain the same amount of omega-3 you would have got from one chicken in 1970. “There are serious concerns that our current food system will not be able to meet the future fatty acid needs of our growing global population.”

Fourthly, soil degradation and depletion. 80% of Earth’s land used for agriculture is given over to livestock grazing or growing feed. Philip Lymbery of CIWF quoted at the conference a 2015 FAO report that agriculture as a whole has degraded the soil to such an extent that there are only 60 harvests left in it. “The techniques that were supposed to feed the world threaten us with starvation.” George Monbiot in the Guardian Sorry Dr Mottet, your improved FCRs are simply not going to  cut it.


Disclaimer
I am no match for Dr Mottet either in terms of qualifications or access to the data. However, it seemed important to draw attention to other statistics and expert opinions, with which her arguments and conclusions appear to be in conflict.

PS There are 58 varieties of pulses around the world. I counted them!



Sources

Livestock production, a much smaller challenge to global food security than often reported

Agriculture at a Crossroads – Global Agriculture Org.

Welcome to the World of CAFO Farms become factories. Rivers of waste. Communities under siege. Declining health.

America’s mega dairy farms

The Wall Street Journal

Scientists find polluted sea ‘dead zone’ that is bigger than Wales – The Independent

What to do with all the poo? – Modern Farmer

Sustainability heavyweights take aim at environmental impacts of soy, beef, palm oil – Conservation International

 UN urges global move to meat and dairy-free diet – The Guardian

Tax Meat Until It’s Too Expensive To Eat, New UN Report Suggests – Technocracy News

FCR – Wiki

Related posts

When Everyone is Telling You Meat is the Bad Guy Revisited

Don’t Care About Animals? Meat & Dairy Are Poisoning Your Land Air & Water

Another Nation Trims Meat From Diet Advice

If everyone on Earth ate a Western diet, we would need two Planet Earths to feed us. We’ve only got one and she’s dying

The Living Planet Report: Our Dinner Plates are Destroying Life on Earth

Which is Your Burger of Choice for the Future of Food?

Favourite Food for Cows?

 

 

The One Thing Vegans are NOT doing & Need to Start doing – TODAY!

“I have been vegan for the past 7 years, vegetarian since 21 and animal lover all my life. During those years, I came to realize how my own actions –  and the way I was taught to think and act  – hurt my most beloved creatures in the world, hurt the planet, hurt our health. “

Vegan Illustrator Miki Mottes

In spite of veganism’s high profile these days, Miki identified 3 problems we have when trying to get our message across:

  • People still (erroneously) think going vegan is very very hard, and means depriving ourselves – but wishing we didn’t have to – of all our favourite things to eat and drink. To them we are the hairshirt brigade
  • People often see vegans as angry, aggressive and judgmental (in part because they don’t like having to justify their choices even to themselves)
  • “People don’t enjoy seeing images and videos of slaughterhouses while having their breakfast. Even if truthful (the truth food companies pay billions of dollars to hide from the public), this tactic usually achieves the exact opposite: it numbs people. They no longer look at the images and simply feel under attack.”

So let’s take a look at how the opposition, the meat and dairy industries habitually promote their products and make us feel good about consuming them.

Miki says, “Simple: with harmless, sweet and fun campaigns. Think happy cows, smiling kids (with a milk mustache) and laughing pigs. Industry giants made these products an important part of our childhood and family moments. No wonder thinking differently about them is so difficult.”

If you can’t beat ’em, join ’em – Make It Fun!

Miki decided to create his own cute, fun characters – they went viral

homepage_posers_protein_iron_calcium

Before long he found himself bombarded with requests for more information. “First about iron and calcium sources and then about pretty much everything that had to do with a plant-based diet.”

It soon became a full-time job and Miki launched simplehappykitchen.com with “simple and relatable information about ingredients, nutrients, their sources and their effect on our health and the planet, [which] allows more people to open up, listen, and adopt new ideas.” It was a natural progression to produce his Simple Happy Kitchen book.

page_samples1.jpg

“These days I get thank you messages from young mothers, educators and fitness enthusiasts saying how helpful my work is. I don’t ask if they are vegan or not. I know that with the right information, delivered in the right manner, more people will happily adopt a vegan diet and lifestyle.”

And so on that upbeat note, let’s finish with some more fun stuff about how easy it is to be vegan!

 

Download for free Miki’s Protein, Calcium & Iron printable posters here

Follow Miki on Facebook & Twitter

See more of his cute artwork here

Help to go vegan here

Images from the Simple Happy Kitchen website

Source

The one thing vegans are NOT doing and need to start doing. Today. – Medium

Related posts

What DO vegans eat?

Cake Anyone? A Slice of Surprise

Art First, Eat After – Carve up your Fruit & Veg Japanese-style